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What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

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Unlocking potential with Revenue Growth Management
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Aug 08, 2024 | Blog

Value Monetization in the Age of AI

Technology, Media & Telecom Software, Internet & Technology
saas case study
July 31, 2024 | Case Study

Sales incentive schemes to drive SaaS success

Technology, Media & Telecom Software, Internet & Technology
Netherlands
Sales excellence
Jun 25, 2024 | Blog

Achieving Sales Excellence: Empower tech sales teams

Technology, Media & Telecom
United Kingdom
price increase campaigns
Jun 25, 2024 | Blog

Price increase campaigns: 5 lessons for B2B businesses

Technology, Media & Telecom
Fast-track business growth
Jun 13, 2024 | Perspective | Document

Fast-track your business growth

Technology, Media & Telecom Energy & Utilities
Australia
AUS and NZ energy market
Jun 04, 2024 | Blog

Driving growth in the AUS and NZ energy market

Technology, Media & Telecom Energy & Utilities
Greening of B2C
May 21, 2024 | Case Study

Greening of an entire B2C and B2B electricity portfolio

Technology, Media & Telecom Energy & Utilities
Nordics
chess player
Mar 11, 2024 | Blog

Churn-proof SaaS growth

Technology, Media & Telecom Software, Internet & Technology
Netherlands
Generative AI
Mar 04, 2024 | Blog

Best practices for Generative AI packaging and pricing

Technology, Media & Telecom Software, Internet & Technology
Optimizing marketing budget
February 21, 2024 | Case Study

Optimizing marketing budget allocation for a super-app in the MENA region

Technology, Media & Telecom Software, Internet & Technology
Netherlands
KPIs
Feb 13, 2024 | Blog

Essential KPIs for SaaS business growth

Technology, Media & Telecom Software, Internet & Technology
Telco sector growth
Feb 06, 2024 | Blog

Telco sector growth and innovation drivers in 2024

Technology, Media & Telecom Telecommunications
Nordics
SaaS monetization
Jan 18, 2024 | Blog

SaaS revenue models transformation

Technology, Media & Telecom Software, Internet & Technology
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Jan 09, 2024 | Blog

Trends 2024: What you need to expect for your sector

Industrials Healthcare & Life Sciences
Netherlands
sales excellence
Dec 06, 2023 | Blog

Mastering sales excellence for profitable growth

Technology, Media & Telecom Software, Internet & Technology
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Nov 17, 2023 | Blog

Ad tiers and password bans: Growth strategies

Technology, Media & Telecom Media & Entertainment
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Who We Are

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Who we are

Simon-Kucher is a global consultancy firm with over 2,000 employees in 30+ countries focused on unlocking better growth that drives measurable revenue and profit for our clients.

With nearly 40 years of experience in monetization topics of all kinds – we are regarded as the world’s leading pricing and growth specialist.

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Our sole focus is on unlocking better growth for our clients, increasing their long-term sales, value, and profit. We achieve this by optimizing every lever of their commercial strategy – product, price, innovation, marketing, and sales.

Enabled by deep science and digital capabilities, our projects increase our clients’ profitability by an average of 100 to 500 basis points.

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What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

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